Current Trends

The word” Guerilla” was first used in military field during war to refer to the strategy of Guerilla attacks, which means a tactic of attacking the enemy with different groups when the counter party is not expecting it. Later, this name began to be used in marketing , more precisely …

An effective internal marketing strategy In recent years, the importance of Endomarketing has been recognized taking into consideration the fact that the members of an organization have a considerable influence on the generation of value perceived by the external client. It’s more and more common to see companies implementing marketing …

Just Financing is a process-oriented concept nestled within climate justice that aims to account for the broader economic, social, and environmental opportunities and costs of limiting global warming and to steer transition pathways to sustainable economic growth and development, while anticipating and avoiding negative distributional, equity and climate impacts, particularly …

Data-driven Banking is about using data and analytics to better serve customers. It’s about using technology and analytical processes to aid in strategic planning and decision-making. A data-driven culture helps banks to be more agile because it gives them access to more information about their customers and competitors. This information is then …

Agent Banking means providing limited scale banking and financial services to the underserved population through engaged agents , under a valid agency agreement, rather than a teller/ cashier. Agent Banking is a delivery channel that holds high potential for closing the location gap. Actually. it is the owner of an outlet who conducts …

Transforming employees to Citizen Data Scientists Data monitoring and analysis Data Democratization is about facilitating organizational data’s access to as many employees as possible, given reasonable limitations on legal confidentiality and security. The idea is to embrace data driven decision making into the organization’s culture, and to make data available …

The creator of the BANI concept is Jamais Cascio, an American anthropologist, futurist, and author. Triggered by the various crises our world is facing—climate, pandemic, inequality and global instability, to name a few—he concluded that existing concepts such as VUCA are not appropriate for a rapidly evolving world. A new …

Hybrid work is a flexible work model that supports a blend of in-office, remote, and on-the-go work styles. It offers employees the autonomy and flexibility to choose to work wherever they are most productive. Hybrid work model is a people-first approach that puts people, their needs, wants and well-being at …

Background for Net Zero Target: Collaborative efforts are being called for to reach net zero by 2050. Reaching net zero emissions means balancing the greenhouse gases we emit into the atmosphere. Under the Paris Agreement in 2015, 197 countries pledged to keep temperature rises “well below” 1.5°C to avoid severe …

The Emergence of Alternative Credentials Definition/Concept: There is no standard definition for micro-credentials in terms of period of study, range of content or specific forms of assessment. However, a micro-credential sometimes referred to as a micro-degree or micro-masters can be described as a recognized proof of the learning outcomes that …